Mobile Products Monetization
Now that the users have your mobile product on their smartphone.. how can you make money?
- Mobile Payments: sell goods and services within your app.
- Mobile Advertising: you know.. the push notifications and banners are ok.. but how about being smarter:
- Georeferenced and geofenced notifications: whenever the user enters the mall let’s remember them about that coupon for an ice cream… why not?
- X-to-Actions advertising: any actions on the app can be monetized… if your app sends a tweet that link and #hashtag can be yours.. or if users are interested on that ad on the TV or Radio, the app can respond and send an SMS and sell other value added services…